Telling Our Story with Purpose

he Public Image and Communications Committee ensures that the voice and identity of Rotaract District 3860 reflect who we are: people of action, compassion, and impact. We guide clubs in communicating effectively, building strong visual identities, and promoting service projects that inspire others to take part.

By aligning with Rotary International’s branding and messaging standards, we amplify the reach of our advocacy and preserve the integrity of our collective identity. Whether you're a club Public Image Chair or a member eager to improve your storytelling, this is your go-to hub for resources.

Let’s showcase Rotaract as a movement that uplifts professionally branded, powerfully heard.

Public image is more than a picture,it’s the story of impact behind every act of service.

Public Image and Communications

Easily create official Rotary and Rotaract logos using this tool. Customize your club name and download high-quality, brand-compliant logos for use in your materials, social media, and event promotions.

Create dynamic visuals and advertisements that showcase Rotary and Rotaract members as people of action. Upload your own photos and pair them with pre-designed layouts to tell your club’s story and inspire others to serve.

Access Rotary’s official brand guidelines, templates, fonts, and images to help your club create professional, consistent, and impactful materials that align with the global Rotary identity.

Capture the moment, share the impact. Submit your People of Action photos to highlight how your club is making a difference through service.

Got a story to tell? Share your club’s milestones, projects, and achievements by submitting an article for the district newsletter.

Resources and guidelines

Explore these tools and resources to help your club better understand and meet the needs of its members while reflecting the diversity of your community.

Through intentional assessment and action, your club can enhance the member experience, strengthen retention, and foster meaningful growth.

People of Action Guidelines (PDF)

A messaging guide that helps clubs tell their stories using Rotary’s People of Action campaign — with tips on tone, imagery, and sample messages to showcase impact and engagement.

Rotary and Rotaract Logo Guidelines (PDF)

A branding reference that explains how to properly use Rotary and Rotaract logos across digital and print materials, ensuring consistency, accuracy, and alignment with Rotary’s global identity.

When members are empowered, they step up to lead, give back through service, and leave a meaningful impact that lasts

District Newsletter Guidelines Guidelines (PDF)

A comprehensive guide for creating and submitting club or district newsletters, including layout tips, content structure, branding reminders, and submission deadlines.